The Product manager develops specific commercialization plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena. Develops business plans and product positioning in the marketplace. Partner with Product Marketing to direct market research, competition monitoring and identifies customer needs. Establishes pricing strategies. Works with R&D, manufacturing, Sales and Marketing to develop new products or enhance existing product(s) or product line(s).

RESPONSIBILITIES

• Manages one or more gene synthesis service lines; expected to participate in or drive additional projects
• Manages the life cycle of products including pricing, discount schedules, driving efficiency, cost reduction efforts and product format.
• Identifies emerging trends or technologies and develops a plan to address corresponding customer needs.
• Understands customers and translates their product needs into market opportunity. Transforms market opportunities and customer needs into profitable solutions and satisfied customer.
• Defines customer requirements and product specifications to enable the development of the excellent products to support new customer growth and increase market share.
• Champions product development within their product line internally and externally
• Works cross-functionally with members of various functional departments within GENEWIZ and customers to ensure products can and do meet customer requirements/specifications
• Demonstrates and upholds behavior consistent with GENEWIZ Core Values and delivers the GENEWIZ experience to customers and other business associates.
• Works independently and with limited supervision.
• Performs other duties as assigned.